Just imagine, over the last five years Influence marketing has risen 90x, and within a decade we’ve grown up from 0 to 93% of marketers practicing it. According to Business Insider Intelligence, this is expected to grow to a $15 billion industry by 2022, up from $8 billion in 2019!

Q: First of all, what is Influence marketing? 🤔

A: A:
Well, it’s a big deal. To put it simply, this is the campaign collaborations between brands and influencers. This market influence came about seeking brand popularity, an individual’s expertise, or reputation. 

You should to consider what your target audience is and where they spend time. Let’ say If your target audience is older people, for instance, you take a look for influencers talk about your niche in Facebook groups. If your target market is young people, then you may focus more on Youtube, Snapchat, or Instagram.

Are you asking how to find the right influencer for your brand? Let us help you! In this blog, we’ll explore key influencer marketing apps to find the right influencers for your brand, monitor campaigns, and measure results.

Here we go!

1 Upfluence

Browse, evaluate, contact!

Save tons of time in this fast world! The plugin offers instantaneous, cutting edge analytics for any influencer, across all of their social media accounts.

The Upluence has a huge database of influencers over 150 countries within 3 million influencer profiles. The platform is screened for high-quality engagement, reach and updates these in real-time. This immediately allows you straight from your Chrome browser to analyze an influencer’s profile info and goes well with profiles on all major networks: Instagram, Facebook, YouTube, Pinterest, and Blogs.

Clients can search through Upfluence to find influencers by using as much as need keywords. Using criteria like location, social platform, or the number of followers, you can narrow your search even further on Instagram. That’s great!

2 Discover.ly

Discover.ly founder Theodore Summe says he created the technology to streamline the networking power of social media. Discover.ly founder Theodore Summe says he created the technology to streamline the networking power of social media. It saves time by showing users’ needs in one place.

The technology needs users to download a browser add-on for Google Chrome. Then, you can use it to see your email recipients, LinkedIn and Facebook connections’ social accounts and updates in a sidebar. Indeed you can also see your connections’ social media accounts on a wide range of other social media channels and platforms. These include Google+, Klout, Angel base, FourSquare, and Behance.

Discover.ly even gauges the context of relationships—in this case, the number and types of social media interactions between connections.

3 Social Crawlytics

Here is to help you identify your competitors’ most shared content. With this tool you can analyze your competitors to determine what has been their most successful content and how people have shared it. In addition, it offers a suite of tools including social metrics, most shared authors, scheduled monitoring and a robust API. This could give you possible influencers.

4 AllTop

This works really cool if you’re looking for influencer blogs. Alltop is really better than Google…

It is curated by people, not by an algorithm, who search for the top blog posts each day in particular niches. Basically, it collects blog posts and content from popular websites’ RSS feeds, and puts them into one single place. It’s an easy way to keep track of the latest, most recent posts! So, this tool provides a very simple way to scan through the articles listed on popular websites.

Alltop covers subject areas from business to news, from hobbies to technology, and from regions across the globe.

5  HyperAuditor

Find fake influencers, followers, likes, comments, and engagement

If you’re looking for an in-depth analysis of the quality of an Instagram or Youtube influencer’s followers or a way to find fake followers stats, HyperAuditor’s coming to help you.

You can select a list of the top 1000 influencers, covering all niches or break the list into one of 14 categories. Also, you can either select influencer lists covering all countries, or select a list only including influencers from one of 17 selected countries. Moreover, it shows what your target audience is and what they are interested in.

6 SEOquake

SEOquake gives you quick and easy access to analytical data on any webpage. This is is a free browser add-on you can use it for quite a few SEO purposes that provides you with organic research data at the click of a button. Currently compatible with Mozilla Firefox, Google Chrome and Opera.

This tool isn’t limited to search results, however. At any point, while browsing a webpage you can activate SEOquake and review a series of reports about the webpage’s SEO value. This is a wealth of information which can be of great value, particularly if you are looking for influential sites to work with. SEOquake can provide you with the data you need to create an effective strategy for your business moving forward.

Team Dropton

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